Below are some great Content Marketing Resources for you to go through. By the end of this, you should be well-versed in what content marketing is and know the ins and outs of this form of marketing.
- A great Lynda.com resource (You get a free trial for a month!): https://www.lynda.com/Marketing-tutorials/What-content-marketing/546102/631094-4.html
- If you’re not a fan of watching videos, here is a great in depth article on content marketing : https://contentmarketinginstitute.com/2017/07/explain-content-marketing/
- Don’t have the time to read through a whole article? Here is a great slide deck that talks about content marketing: https://www.slideshare.net/maccabeepr/content-marketing-101-the-basics-of-content-marketing-smrockstarevent
- A 20 minute video about content marketing with real life examples from the Content Marketing Institute: https://www.youtube.com/watch?v=iQd0nARj5fA
- Not a fan of reading or watching videos? Here is a link to some great podcasts related to content marketing: https://www.clearvoice.com/blog/5-podcasts-will-take-content-marketing-next-level/
Well, we think that these resources should be just enough for you to get an idea. Go on! Enjoy reading, listening and watching all these resources!